Published: 21.11.2022.

How is a product developed in cultural tourism?

VukovART, the street art festival, started with one 3D painting on the bridge and quickly grew into a recognizable tourist product in Vukovar.

As a product of cultural tourism, it was recognized by European and Croatian media houses, from HRT to the BBC, and Vukovar, the largest Croatian river port, became a port of art in whose community all creative people are welcome.

Using the example of VukovART, we discover how a product is developed in cultural tourism on Thursday, November 24, starting at 12 noon at the “Lavoslav Ružička” College in Vukovar.